After asking the focus group specifically what they liked about these website, we had a good indication of what the audience where expecting and what exactly appealed to them. Having established this we began to look through serval different templates of different websites, which followed the same codes and conventions which we found in our research, as well as going by what our focus group said appealed to them.
We narrowed our search down to two possible choices, we then went to the focus group to see which one they preferred, they stated they preferred the first one. Therefore we decided to go ahead with the development of the first template.
Throughout the development process of the website we will be using our focus group continously to get feedback on what they like, what they don't like etc. This is to ensure that our final website which is created appeals to the target audience and attracts them.





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